Learn how to create strong visual concepts

You will learn practical methods for developing ideas, moodboards, visual directions and finished concepts with AI. The course shows you how to use AI as a creative sparring partner, helping you test directions faster, refine the visual expression and make your ideas more concrete.

Learn practical AI workflows

You will work with techniques that can be applied directly in professional creative projects, including:

• Turning sketches into photorealistic images
• Placing products in AI created environments
• Transforming 3D models into photorealistic renderings
• Testing materials and design variations
• Creating visual identities and campaign imagery
• Maintaining a consistent image style across a series
• Working with lighting, mood and composition
• Developing ideas and visual directions

Gain control over AI images

The course is designed to help you take control of the creative process. You will learn how to write effective prompts, work with references, adjust visual style, maintain a consistent aesthetic and avoid random or unpredictable results. The goal is to make AI a precise and useful tool in your professional work.

Work with your own case

You can base your work on a real assignment from your company, a client project or a hypothetical case. This makes the course directly relevant to your own practice, and you will leave with a concrete project, visual direction or concept that you can continue developing after the course.

Understand the commercial use of AI images

You will learn how AI images can be used professionally in creative processes, presentations, campaigns, product development and visual communication. The course is built around use cases from a Danish and commercial context, connecting the techniques to real work situations.

Gain insight into copyright, ethics and the EU AI Act

The course gives you a practical introduction to the legal landscape around AI created images, licensing models, copyright, ethics and the EU AI Act. You will gain a clear overview of what to be aware of when using AI in a professional context.

Get access to Claibe during the course

Throughout the course, you will have free access to Claibe, a Danish AI platform with curated workflows for commercial use. You will also learn universal prompting techniques that can be applied across other AI platforms after the course.

Receive a course certificate

After the course, you will receive a certificate documenting your skills in creative AI use, commercial workflows, copyright and responsible use of the technology.

After the course, you will be able to

• Use AI to develop strong visual concepts
• Create photorealistic images from sketches, products and 3D material
• Work more confidently with prompts, reference images and visual consistency
• Develop campaign concepts, design directions and presentation material
• Assess AI output with a more professional eye
• Understand the most important legal and ethical considerations
• Integrate AI into your creative process in a controlled and commercially useful way